Co-mailing

Mail pallets in truckCo-mailing by definition: Using technology to prepare a mailing from a single source by combining multiple packages/versions.  Pocket selectivity and variable imaging are two primary techniques. Refers to flats or letters, however most common reference is with flats.

Co-mailing combines multiple pieces into a single mailing. Through these processes, multiple smaller-circulation titles are combined and prepared in a manner that resembles the preparation of a larger publication, thus allowing the publications to qualify for substantial work sharing discounts for presorting, palletizing, and drop shipping. In addition to postage savings, frequently-cited benefits of co-mailing include:

• Magazines arriving in better physical condition
• More predictable and often better service
• Increased tracking ability
• Offline co-mailing generally yields the largest postage savings because this process combines as many as fifty publications into the same bundles, thus allowing publishers to qualify for substantial additional presort discounts (e.g., the Carrier Route discount)
• Inline co-mailing is often viewed as the best option for time-sensitive publications because it saves time by avoiding the need for an offline process after the publication is bound

We can guide you through this postal optimization process. Contact us for more details.